Sustainable Fashion Brands You Are Going to Absolutely Love ♥

Sustainable everyday living - made simple and stylish

OwnMuse includes sustaiable and ethical products we think are useful for our readers. If you buy through links on this page, we may earn a small commission - here are the terms and conditions.
Please share with others.
Slow-Fashion  How to Build a Minimalist Eco-Fashion Capsule Wardrobe

Ethical Fashion Brands
Capsule Wardrobe Basics

The Ethical and Sustainable Fashion Brands You Are Going to Absolutely Love ♥

It's hard to know where to shop for quality and affordable fashion basics. The abundance of retailers is vast and varied.
Whether you are ethically aware or not - these brands are the best 5 basics brands worth spending money on. The fact they are ethically aware is a damn good reason why they should at least be considered.

Fast Fashion or Slow Fashion

The fashion industry is being torn in two - between fast fashion and slow fashion.
Fast fashion is mass-produced, there is little or no regard for individuals, the environment, design, quality, manufacturing. Ultimately it's about producing garments, accessories and shoes as fast a possible to increase revue margins.
Slow fashion is the counter opposite of this. No person, brand or process is guilt-free, though a conscious decision to choose a better way is a step towards a better future for all.

Slow-Fashion  How to Build a Minimalist Eco-Fashion Capsule Wardrobe

By choosing to buy slow fashion you are making a difference.

Slow fashion is also called ethical fashion, green fashion, sustainable fashion and eco-fashion. Designs are evergreen, not trended based.
Your money is going to quality design, production, fabrics, dyes, workers conditions and sustainability of well-made fashion essentials.  
Your money is better spent and you have fashion hanging in your closet which is made to last.
A smart wardrobe starts by investing in fashion brands you believe in.


OwnMuse Favourite 5: Sustainable Fashion Brands to Respect and Love

1. Organic Basics

I absolutely adore Organic Basics, for their stylish and high-quality organic fashion basics. Hands in the air - woohoo - love this brand!
Organic Basics are an ethical fashion brand designed in Copenhagen who create organic sustainable green fashion basics made to last. 
Ethics | 100% eco-certified, their goal is to minimalize the impact of fabrics on the environment, workers and body.
Product Range | Women’s apparel basics, underwear & fitness wear.

Organic Basics - Sustainable fashion style capsule wardrobe

Organic Basics | US & International site SHOP NOW
- - - - 
Organic Basics | EU site SHOP NOW


2. Everlane 

Honest and transparent in every respect, Everlane even discloses their profit margins. They supply the consumer with made to last, quality garments.
All fashion pieces are created in ethical highly sort after, research factories from around the world. They believe they can make a difference - know your money is well spent with Everlane. 
Ethics | Fair wages, work conditions and making clothes that last
Product Range | Women’s apparel, denim, shoes, bags, jewellery
Everlane - Silky cotton oversized classic black button-up shirt
Everlane | Classic black shirt |  SHOP NOW

3. Able

A sustainable fashion brand who believes that building a brand that gives back to the community through fair trade working conditions.
ABLE supports women in poverty by providing the empowering opportunity of employment, releasing them from being dependant on charities. 
Ethics | Female workers in Peru, fair work practices
Product Range | Women’s apparel, denim, shoes, bags, jewellery

Able - Black leather shoulder bag - S19 tassel crossbody black bag

Able | Black cross-body bag SHOP NOW

4. Alternative Apparel 

Alternative Apparel uses oxo-biodegradable mailer bags and has created a vendor recycling program.
Garments are created with sustainable materials and they are a member of the fair workers association.
Fabrics are organic cotton and recycled Polyester produced using low impact dyes. They believe in being mindful of fashions impact on the planet and its people.
Ethics | Eco-friendly packaging, organic cotton, member of fair work
Product Range | Women’s apparel and accessories
Melissa Black Basket Bag - alternative apparel sustainable ethical fashion
Melissa Basket Bag | Alternative Apparel

5. Reformation

Reformation is sustainable in everything they create. Their factories are eco-friendly and pro-social and they invest in green infrastructure.
They use a mix of repurposed vintage fabrics, sustainable Tencel which has far less impact on resources compared to cotton. Tencel uses no pesticides or insecticides, and 99% of the non-toxic solvent is recycled back into production.
Ethics | Ethically made, pro-social, green infrastructure and eco-friendly
Product Range | Women’s apparel and accessories
I feel a pull towards becoming a minimalist, an eco-fashion buying, slow-fashion loving fashionista. I have days when I am ready to commit completely. Never to be tempted by the high street or fast fashion again. Do you have these days? Are you completely committed to only owning ethical fashion?

 Reformation - Black Mayer Jumpsuit

Black Mayer Jumpsuit | Reformation

Why buy Eco-Fashion Basics?

Eco-Fashion, ethical fashion aka slow fashion changes your fashion focus from seasonal, trend-based purchasing to pieces that last multiple seasons. Slow fashion is manufactured and made better, so lasts longer.
Every time you invest in capsule wardrobe pieces that are kinder and more considerate to the workers and our planet, together we are making a big difference.  
Feel good when you buy eco-fashion capsule wardrobe pieces. Celebrate those purchases and enjoy wearing them. Creating an eco-fashion minimalist wardrobe doesn't happen overnight. 


How to Build a Minimalist Eco-Fashion Capsule Wardrobe

Slow fashion is a relatively new word, the idea is fashion is not rushed for quick sales but manufactured with care, in fair trade and under fair workplace agreements.
Fabrics, dyes used for manufacturing are aligned with eco-friendly and sustainable regulations. Slow fashion or eco-fashion, intends to create a new path away from some of the damage that fast fashion is creating.
I can't claim I owe a capsule wardrobe only of eco-fashion. I have an increasing pull towards this goal like I mentioned. I am guilty of loving designer fashion, though more high-end designers like Stella McCartney are creating fashion that is ecologically aware. 
Building a capsule wardrobe will help you create an eco-wardrobe.
Whether it's a little or a lot we are all consumers at some point.
If you care about fashion and the environment the being mindful and ethnically aware of what you consume is a great starting point. 
It's ok to slowly implement stages of ethical consuming into your buying habits, organisation and lifestyle. A little here and there is better than not being mindful at all.
Being brand conscious is buying better.
I hope through sharing this post it helps you feel good and look good ethically without breaking the bank. It's not always possible but as we have discussed being an ethically aware consumer makes a difference.
Please email me if you have any questions and/or would like to connect.
Happy eco-fashion and minimalist organising.

White Oleander font
Further reading some popular posts 

This post may contain affiliate links. Please see the disclosure for more information.

← Older Post Newer Post →

Post written by Harper Sinclair. Content creator for

Pay securely with
© 2021 OWNMUSE